The Salesforce Administrator credential is designed for those who have experience with Salesforce and continuously look for ways to assist their companies in getting even more from additional features and capabilities.

The Salesforce Advanced Administrator credential is designed for seasoned Salesforce Administrators who have mastered the ability to utilize advanced Salesforce features and functionality to solve a variety of business problems.

The Salesforce Marketing Cloud Administrator credential is designed for administrators who can configure Marketing Cloud products utilizing industry and product best practices. Candidates should be generally familiar with data structure in subscriber data management and can thoroughly navigate Setup. Certified Marketing Cloud Administrators can successfully troubleshoot account configuration and user requests.

The Salesforce Platform App Builder credential is designed for those who can demonstrate skills and knowledge in designing, building, and implementing custom applications using the declarative customization capabilities of the Salesforce Platform.

The Salesforce Business Analyst credential is designed for Certified Salesforce Administrators who understand business needs, capture requirements, and collaborate with stakeholders to develop Salesforce solutions that drive business improvements.